NetAhead Solutions, marketing management services

endorsements

"Time Warner Telecommunications was an entirely new business for the company .. the
marketing challenge was significant on several levels. Linda enthusiastically created and led
the marketing launch, creating a connection with consumers before the notion of the bundle
became mainstream. .. laying the groundwork for the eventual fusion of entertainment
and communications through broadband cable."
-- Gerald M. Levin

"NetAhead Solutions defined each step involved in the development of our web site,
including potential challenges that we were able to anticipate and plan for.
We were guided through site development, order processing, media planning,
and offer development."
--Linda Brennan, VP Consumer Marketing, TV Guide

"Cayman Airways asked NAS to create its E-Commerce strategy, and
to relaunch its Frequent Flyer Program. After developing the strategy, Linda
brought i&D on board to bring the plan to life. The site reflects the culture of the
Cayman Islands, but also encouraged online ticket transactions very effectively."
-- Neville Hockley, President, i&D Design

"NetAhead Solutions has worked with our direct marketing team on different projects that utilized their expertise in idea generation, analysis, planning and proposal development. They took the time to learn about our business and objectives, resulting in productive meetings and ideas that addressed our specific issues."

-- Jane Parker, President, Worldwide Advertising, Grey Healthcare Group

... "started an E-Commerce business that involved site production, offer development,

online media and integration with a back-end fulfillment system. Online advertising was managed like a DRTV buy, analyzing CPI and spending allocations daily. The result was response and payment higher than that of customers obtained through non-Internet media."

-- Steven Morvay, EVP Managing Director, SendTec

"Linda was instrumental in helping increase commitments from key advertisers by delivering
effective direct marketing programs that turned awareness into action.
Frequently, her results were better than those of the clients' own direct agency."
--Ann Zacarian, Time Inc. marketing executive

"NAS helped us articulate and then produce a web site for STANY that is an important link between us and our members ...They also built a front-end tool that lets us handle the constant flow of new information ourselves, so we can get industry and other news
to our members immediately."
--Kim Unger, Executive Director, The Security Traders Association of New York

"NAS helped us shape a new product design with a consumer research project conducted in two phases. Linda and her partner Eric worked closely with our staff to craft objective questions, and handled the quantitative tabulations for us. It was a pleasure for us to work with such an experienced group, who did the job with precision,
understanding of our objectives, and needed no supervision."
--Ronnie Shankland, Newsweek

"I can recommend NetAhead Solutions without hesitation to anyone who wants creative,
strategic marketing and effective follow through. I've worked with both Linda and Eric
for many years on marketing programs, promotions and sweepstakes. They know
how to use these tools for maximum impact, and can put together the whole strategy
so that all the pieces work in tandem."
-- Marla Altberg, President, Ventura Associates